Sample industry report on the advertising industry from Datamonitor. Reports on specific companies are available.
Why we buy: the science of shopping by Paco Underhill 658.834 UNDERHI
Captains of consciousness : advertising and the social roots of the consumer culture / 659.1 EW33C
Ad nauseam : a survivor's guide to American consumer culture / 306.3097 MCLAREN
Freaks, geeks, and cool kids : American teenagers, schools, and the culture of consumption / 305.235 MILNER
The conquest of cool : business culture, counterculture, and the rise of hip consumerism / 381.3097 FRANK
How fantasy becomes reality : seeing through media influence / 302.23 DILL
Media mythmakers : how journalists, activists, and advertisers mislead us / 302.23 RADFORD